Getting product placements for our tequila launch was a challenge, yet the DIVA program gave us a competitive advantage among other brands seeking to secure product placements and a marketing point of differentiation among retailers.
- Tequila Supplier
We like the DIVA program because it allows our suppliers’ brands to stand out above the noise at retail. In addition, with its all digital system we can ensure merchandising compliance, updated content, and freed up warehouse space.
- BevAlc Distributor
The visuals on the display never get stale and allow for localized messaging at a moments notice. The DIVA program allows brands to be promoted in an engaging manner for our customers and consistent with our merchandising standards.
- Regional Retail Chain Buyer
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